Olipop
In collaboration with: Boden Hammett & Marjorie Lewis
This campaign celebrates the joy of classic soda flavors while redefining what soda can mean for today’s health-conscious adults. Olipop brings back the bubbly, sweet nostalgia you loved as a kid but with a smarter, modern twist. Each can is packed with plant-based prebiotics, fiber, and botanicals that support gut health, giving you the familiar flavors you crave without the sugar crash or artificial additives.
Unlike traditional sodas, Olipop is science-backed, functional, and guilt-free. It’s the taste you grew up with, rebuilt for who you are now. Ultimately, this campaign is about enjoying the flavors you love, keeping the joy and ditching the junk—so you can feel good with every sip.